Citi Moment of Failure

Two cities with great cricketing history are out of IPL2 after MI loss to CSK today. KKR keep finding new ways of loosing, and MI keeps faltering at crunch moments. This is what I call “Citi moment of failure” for both cities. A tale of two cities which I started ended with Citi moment of failure.

The jargons of the sponsors often used by fart headed IPL commentators are as irritating as Daburlal Dantmanjan smiles of Big Sister. Now we don’t hear “Aur ye ek aur chakka” – instead we hear “its DLF maximum”. I fail to understand why a good performance in IPL is called “Citi moment of success”? Instead, Citi would have been an ideal sponsor for “Citi moment of failure” like getting out, drop catches, no ball, wides etc. During recent financial woes, two economic power houses Citi and GM have become symbolic of failure.

I wonder if we should expect Citi share prices to reflect the high number of “Citi moment of success” in IPL by end of this tournament.

Unfortunately, Modi failed to get corporate sponsorship for other aspects of game this year. Hopefully by IPL3, global economy will improve resulting in more sponsorship. It’s time we realize the power of money and get used to orgasmic commentary like this:

“Timex Accuracy” balls to “Pepsi Cool”; it’s a “Google Bouncer” which goes for “Ferrari Drive” aiming for “DLF Maximum”, but “XBOX 360” comes from no where and makes it a “Citi moment of success”

Timex accuracy – Brett Lee (he endorses Timex)
Pepsi Cool – Sachin Tendulkar (he endorses Pepsi)
Google Bouncer – Bowling is sponsored by Google like Google Yorker, Google wide etc.
Ferrari Drive – any good cricketing drive
DLF Maximum - Six
XBOX 360 – Yuvraj Singh (he endorses Microsoft XBOX)
Citi Moment of Success - Catch